PaymentGenes Consultancy to Support Halo Dot in Accelerating Strategic Growth Across Europe
Amsterdam - 29 August 2024
PaymentGenes Consultancy is excited to announce its partnership with Halo Dot, a promising South Africa-born SoftPOS solution that allows merchants to accept payments on any mobile device.
This collaboration aims to develop a comprehensive European growth strategy for Halo Dot, enabling them to sharpen their commercial focus, define an effective partnership model, and optimize resource allocation to support Halo Dot’s ambitious expansion goals in the region.
Halo Dot, a fintech incubated by Synthesis, provides certified, secure, and modular software, transforming any device into a point-of-sale terminal without the need for additional hardware. Founded in 2019, Halo Dot evolved from an SDK project within Synthesis to an independent brand and subsidiary by 2022, with a mission to democratize payment acceptance, making it easier and more cost-effective for businesses to thrive globally. Synthesis is a software development company that fearlessly pioneers leading technologies designed to make their customers more competitive. Many global banks rely on Synthesis’ solutions which include Cloud & Security, Digital & Emerging Tech, Managed Services, Payments & Cryptography, Big Data & Analytics and Regulatory Technology.
PaymentGenes brings a wealth of experience to this partnership, with a proven track record of executing global Merchant Services projects. The consultancy is well-positioned to guide Halo Dot in crafting a strategic blueprint for European market expansion, ensuring that all aspects of the partnership align with Halo Dot’s purpose of empowering businesses to thrive in an increasingly competitive landscape.
Through this partnership, PaymentGenes will provide Halo Dot with strategic market entry support:
- Unlocking the European market through their extensive experience and payments ecosystem network.
- Identification of market attractiveness, key growth verticals and use cases through deep market expertise.
- Targeted go-to-market strategy and introductions.
- Leveraging PaymentGenes Recruitment services to support talent growth.
Our strong network position in the European payments ecosystem is the perfect support for Halo Dot entering the European market. Being part of African technology powerhouse Synthesis, Halo Dot provides modern SoftPOS tech backed by robust and scalable infrastructure. Its challenger DNA and vision for digital payments fits perfectly with PaymentGenes’ mission: shaping the future of Payments & FinTech.
- Kirsten Hoornstra, Practice Lead Merchant Services.
At Halo Dot, we are committed to transforming the payments landscape by making contactless payment solutions accessible to businesses of all sizes. Our partnership with PaymentGenes marks a significant milestone in our journey to expand our reach across Europe. By leveraging PaymentGenes' deep market expertise and robust network within the European payments ecosystem, we are confident in our ability to accelerate our growth and bring our innovative SoftPOS technology to a broader ecosystem. Together, we are paving the way for more businesses to thrive through secure, scalable, and accessible payment solutions.
– Gareth Corbishley, Managing Director
About PaymentGenes Consultancy
PaymentGenes Consultancy focuses on enabling growth for companies via strategic payment capabilities. We combine sector experience and market knowledge with best-in-class consulting to help our clients create value with payment innovations throughout the payments value chain to strategize, design and implement your next-generation payment solution.
About Halo Dot
Halo Dot is a payments acceptance solution provider that specializes in secure contactless payment solutions for aggregators, ISO’s and large merchants. Catering to various industries, such as financial services, retail and logistics, their SoftPOS solution provides innovative card present payment solutions. Halo Dot provides a simple-to-use developer experience and a product that is secure and compliant with the most rigorous standards.
For further information, please contact:
Merchant Services Practice Lead
